China is now industrialization urbanization modernization direction development, increasingly weakened family endowment functions, along with the rapid development of national economy urban population increase gradually, the rural elderly population is far more than the urban elderly population, so that the rural elderly pension problem is key to build a new type of rural social endowment insurance system is the current and future important task for the construction of social security system in our country to construct the new type of rural social endowment insurance system should not only make full use of the mature experience of the old farmer guaranteed accumulated, again want to in the old agricultural insurance system innovation on the basis of the new insurance scheme on the system design than the old farmers have big progress, but there are also some deficiencies in this paper clear the importance of the new agricultural insurance system at the same time, based on the actual development, points out that the current rural social endowment insurance system and existing problems, and according to the knowledge of the results of data analysis, is put forward based on the existing problems and countermeasures of perfecting our country's rural social endowment insurance system