marketing 英文填詞``幫幫忙`急
1.____are the form human needs take as they shaped by culture and personality.
2._____is the process by which individuals or organisations give and receive something of value.
3.The set of benefits that are grouped together as a marketing offer is known as the ____ proposition.
4.The societal marketing concept balances the interests of the company,____ and society.
5.An organisation that seeks to change both the organisation and the environment they operate in is said to have a ____ planning orientation.
6.Economic models of consumer behaviour assume that customers are ____ buyers.
7.A consumer that purchases a product because it is the easiest option is following the ____ miser model of consumer decision making.
8.Handling,examining and using the product are all examples of ____sources in a consumers information search.
9.Buying chewing gum as you are waiting in line to pay for your groceries is an example of a ____involvement purchase.
10.Social class,lifestyle and personality are all examples of ____ segmentation.
11.If a marketing researcher selects the most accessible members of a population in order to collect information,they are using a ____ sample.
12.____groups involve small groups of people who gather to discuss a particular topic under the guidance of a trained moderator.
是 marketing principles````