英語翻譯
BMI FINAL:DEVELOP YOUR OWN PRODUCT
FOR EACH OF THE UNITS BELOW YOU NEED TO PROVIDE COMPLETE AND THOUGHTFUL EXPLAINATION(S) OF YOUR CHOICES,TO SUPPORT YOUR IDEAS.(TELL ME WHY YOU MADE THE CHOICES YOU DID!)
USE SUCH SOURCES AS YOUR TEXT,NOTES,DISCUSSIONS IN CLASS AS WELL AS FILMS YOU VIEWED IN CLASS.
MARKS INCLUDE:
• KNOWLEDGE DISPLAYED
• APPLICATION OF SOFTWARE TOOLS USED
• CREATIVITY OF YOUR PRODUCT,LOGO,BRAND NAME,PACKAGING,AND SET UP OF REPORT
UNIT
YOUR MARK MARK PER UNIT
PRODUCT MIX 1:RESEARCH SUGGESTIONS AND STRATEGIES 5
PRODUCT MIX 2:TARGET AUDIENCE 5
PRODUCT MIX 3:PRODUCT DEVELOPMENT 5
PRODUCT MIX 4; PRODUCT DESCRIPTION AND DRAWN FACSIMILLE,if you are doing FOOD THAT IS DELIVERED than you need to include a menu,FOLLOW LABELLING LAWS AND RECOMMENDATIONS FOR NOTES AND THE TEXT 15
PRODUCT MIX 5:LOGO * 5
PRODUCT MIX 6:BRAND NAME 5
PRODUCT MIX 6b:SLOGAN 5
PRODUCT MIX 7:PACKAGING EXTERNAL AND INTERNAL IF REQUIRED,THIS IS NOT A DRAWN FACSIMILLE IT IS AN ACTUAL PACKAGE YOU MUST CREATE,follow labelling laws and recommendations from notes and text 15
COMBINATION OF PRODUCT AND PROMTION MIX:COMPETITORS DIRECT AND INDIRECT 10
PLACE MIX 1:PHYSICAL DISTRIBUTION CHANNELS 5
PLACE MIX 2:STORAGE,INVENTORY CONTROL (SHELF LIFE IF APPLICABLE) 5
PLACE MIX 3:POINT OF SALE SELECTION 5
PROMOTION MIX 1:ADVERTISING MIX 10
PROMOTION MIX 2:SALES PROMOTIONS AND PUPLICITY 10
PROMOTION MIX 3:WARRENTIES,AND GUARENTEES ETC.5
PRICE MIX:PRICING STRATAGIES 5
Overall Written project setup.10
TOTAL MARK 125
ALL SOURCES USED MUST BE INCLUDED IN A COMPLETE BIBLIOGRAPHY FOR TEXT,FOR PICTURES URLS ONLY.
SET UP AS FOLLOW,IN ALPHABETIC ORDER BY LAST NAME OF AUTHOR.IF CITING A TEXT MAKE SURE TO INCLUE THE PAGE NUMBERS BEFORE THE COUNTRY OF ORIGIN.