英語翻譯
as a retain manager of a large company,you are to select a major retail brand of product or service of your choice in singapore that sells both yours and the competitor's product
after developing your pricing structures and strategies,you realise that many companies often face situations in which they must initiate price changes or respond to price changes by competitors.decide how you would formulate rules that might govern the followings
1)initiating a price cut
2)initiating a price increase
3)a negative reaction on the part of the buyers to a price change by your company
4)acompetitor's reaponse to your price change
5)your response to a competitor's price change
you may make assumptions but you are to state them along with your organisation pricing rules,thereafter,you are to investigate an acceptable price to be charged to consumers for the products